The composer Yuri Loza shared his opinion why the young people were actively attending the concerts of singer Nadezhda Kadysheva. He believes this is due to the trend of playing and entertainment of young people.

The singer's comment was given by the newspaper “Vision”.
As far as I can see, now, it is generally a happy trend, enthusiasm is going on. Once, in the era of my youth, the document was very important … But now, on the contrary, the trend is to have fun and turn off the brain, Loza said.
He noted the popularity of songs that can easily be remembered and simply sing. For them, everyone is happy and happy.
According to The Vine, young people do not choose music, but consume what “what they twisted everywhere”. At the same time, the artists with poor text turned out to be outside the format, the composer believed.
Loza also noted the importance of major websites to promote artists. For example, in July 2024, Kadysheva, after a long time of pausing, performed at VK Fest in Luzhniki. After that, her song Venchka swimming was encouraged on the Internet.
Typically, some songs become popular due to the fact that they become memes … But, once again, they are often created by platforms like Tik-Tok, Mr. Loza shared and note that he will not want to become a performance artist that the songs are remembered once a year.
Director of the previous concert Sergei Lavrov Spot About Kadysheva's son. He called the man a “unpleasant kind”.